Strategic communications for major real estate tech acquisition
Managing external communications for Yieldstreet's acquisition of Cadre required careful messaging to multiple stakeholder groups while maintaining market confidence and regulatory compliance.
Orchestrated a multi-channel communications approach including press releases, executive interviews, and targeted media outreach. Developed distinct messaging for investors, clients, and industry press.
Secured positive coverage across TechCrunch, The Wall Street Journal, and other tier-one publications. Successfully positioned the acquisition as strategic expansion rather than defensive move.